What’s Available and How They Help Your Design

Even a good label design might benefit from a bold color. Label embellishment is a terrific method to add flair to your design and make your items stand out to customers. Spot varnishes, hot foil stamping, and embossing may all add dimension to your label design, and they can even be combined to make your product visually spectacular. 

Let’s look at three creative capabilities and how they might improve the look of your label.

Varnish for Spots

Spot varnishes and how they work

Label varnishes are a protecting liquid coating that can help protect your label’s surface while also highlighting particular design elements. Labels are rolled with varnishing liquids and cured or dried. This technique causes the varnish to fill in any holes and difficulties in the surface material of your label, which is very beneficial for paper. Spot varnishes are used to coat particular portions of your design rather than the full label.

What do spot varnishes do for your label?

Spot varnishes, as previously noted, are an excellent method to draw attention to specific elements of your design, such as your logo, an illustration, or another detail. Spot varnishes are available in a variety of finishes, including gloss, satin, and soft-touch. Each option can give certain portions of your design a unique look – or even feel – that might help capture the attention of  customers.

Stamping using hot foil

The process of hot foil stamping

The process of pressing a foil, usually metallic, into your label material is known as hot foil stamping. A decorated plate is heated and used to stamp a metallic coating foil or film into your chosen facestock throughout this process. The foil or film adheres to your label material with the dry ink in between tanks to a combination of pressure and heat. As a result, the plate’s design is left on the label for a unique creative appearance.

How foil stamping improves the look of your label

Label decoration using hot foil stamping is incredibly versatile. You can produce amazing, complex compositions that seem expensive without significantly increasing printing expenses by pressing engraved foil or film patterns with your label. While gold and silver sheens are generally associated with hot foil stamping, there are hundreds of different foils and films available:

• Metallic (gold, silver, etc.)
• Gloss
• Matte
• Holographic

These diverse foils and films provide a wide range of label design alternatives. Trying to sell your goods as a high-end item that deserves a higher price? Borders and accents in gold and silver can make your packaging look as classy as your goods. 

Just want your label to look really cool. Holographic films provide a strong visual impact that can help your label stand out. Hot foil stamping has a lot of potential for your package because of the various foils and customization options.

Embossed

The process of embossing

An image is pressed into the label material during the embossing process. Common embossing patterns highlight unique letters, borders, and specific decorations. Custom dies are manufactured with a specific design. 

When your labels are finished, the embossing die is physically pressed into them. This method produces an impression that stands out from the rest of the label. Embossing and hot foil stamping can be combined to create a three-dimensional image that consumers can see and feel.

The benefits of embossing on your label

To begin with, embossing helps your labels to stand out more than previously. Embossing provides texture to items, making them appear more refined than flat surfaces. Combining a raised surface with hot foil stamping gives your design more depth. This appearance can assist increase the perceived worth of your products by adding interest.

Another significant advantage is that embossing alters the actual feel of your products. “Packaging that encourages people to touch the product may boost the likelihood that consumers will make a purchase,” according to research. Customers can tell the difference between your packaging and less spectacular products by embossing a pattern into your label.

Label Decoration Can Help You Improve Your Packaging

For potential customers, a well-designed label is a remarkable sight. The appropriate digital printing business can help you explore new design options for your package. 

Our professionals at Mosaic Vision work with you to discover innovative label decoration options such as spot varnishes, hot foil stamping, and embossing that can enhance your design and surprise your customers.

Are you ready to upgrade your packaging with low-cost label decoration? 

Contact us immediately to discuss your next label project with our staff.

For further details 

Please contact Mosaic Vision  if you have any questions about  label decoration for any product. Send us an email at info@mosaic-vision.net or give us a call at +92 324 8473731. We offer free packaging design ideas and do not charge for delivery anywhere in the United States.